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Thayne is joint managing director of Intangible Business, the world’s largest independent brand valuation consultancy, dedicated to the valuation of intangible assets for management, financial and litigation purposes. After reading mathematics at Oxford, Thayne qualified as a chartered accountant and worked at Arthur Anderson specialising in intellectual property. Thayne qualified as a chartered marketer and co-founded Intangible Business in 2001. At Intangible Business, Thayne has valued the brands and other intangible assets of some of the world’s biggest brands, such as Vodafone, Laura Ashley, Woolmark, L’Oreal and Allied Domecq. Features Written by Thayne Forbes
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