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The Pool-side Bar Discussion

Getting Under the Skin of Creativity

Through the Loop has recently completed some work commissioned by the Creative Summit to explore attitudes, perceptions, myths and stereotypes of creativity and creative people. A summary of this research can be downloaded as an Adobe Acrobat pdf file. (Note that this requires Adobe Acrobat Reader 4.0. To obtain Acrobat Reader 4.0 free, visit http://www.adobe.com.)

This issue's Pool-side Bar discussion is on creativity. What is the role of creativity, what are the stereotypes and how should they be challenged? E-mail us with your views

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